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Buku Real Estate & Properti:
Marketing: An Introduction (9th Edition) (MyMarketingLab Series)
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Manufacturer: Prentice Hall
List Price: $153.33
Our Price: $122.00
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This best-selling, brief introduction to marketing teaches students marketing using a customer value framework.
The ninth edition includes new and expanded material on Integrated Marketing Communication, social networks, measuring and managing return on marketing, creating customer value, building and managing customer relationships, marketing accountability and return on investments, and direct and online marketing.
For marketing professionals who believe customer valueis the driving force
behind every marketing strategy.
PRODUCT DESCRIPTIONS:
Binding: Paperback
Dewey Decimal Number: 658.8
EAN: 9780136021131
ISBN: 0136021131
Label: Prentice Hall
Manufacturer: Prentice Hall
Number Of Items: 1
Number Of Pages: 656
Publication Date: 2008-03-02
Publisher: Prentice Hall
Studio: Prentice Hall
SIMILAR ITEMS:
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• Modern Management
CUSTOMER REVIEWS:
marketing book - 




I thought I was ordering the right book. Turns out it was the "international edition". I am surviving with it because the text is pretty much the same. Major difference in page numbers and rather than using USD uses Euros. Otherwise OK.
A large affiliate network with plenty of programs to search through pay-per-sale, pay-per-lead, and pay-per-click programs. More than 700 merchants. Many affiliates praise this network.
Another large affiliate network with plenty of programs to search through, including some big brands. Merchants include eBay, Staples, Monster, GAP and Travelocity.
Unsatisfied Customer - 




I ordered this book on July 16, 2008 and I was suppossed to receive it between July 23rd and August 7th. Today is August 17th, and I have not received anything. I have tried to contact the seller on two seperate occassions (August 6 and August 11), and I have not received a response.
Good book - 




I think the book is good and teaches you a lot about marketing. The book made it to my house earlier than expected I am very happy with everything.
Information somewhat outdated - 




This book covers what and how marketing should work. This book ignores item such as manufactures don't offer what the consumer wants, only what the manufacturer decides to mfg. An example is all cars offering only shades of gray for interiors. Walmart telling the vendors what price they will produce their product.
A large affiliate network offering more than 4,500 programs. All applicants are accepted immediately, automatically.
Niche Commerce
This network of sites includes Hammocks.com, AdirondackChairs.com, GreatBenches.com, PatioUmbrellas.com, PorchSwings.com, SimplyFountains.com, PatioFurnitureUSA.com and many other home furnishing and garden decoration.
How I am asked to review when I haven't even received - 




Look folks maybe this will get someones attention ... I have not yet received this items ... I would love to receive this item even though the class I was taking that needed this textbook will be over this week thank goodness they has online text from it because I still haven't received this item. S Amazon I can not say good things about you or your follow-up you passed the buck to the vendor that uses your name that was supposed to deliver this to me but they haven't even acknowledged any email from me via you yet ... but they were quick to process the payment so what is the deal here as far as I am concerned it is you Amazon that is responsible for this and you with the egg on the face ... so how about getting something done ... Jack Pickard
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